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My initial reaction to this was that this was dumb because Kickstarter gives you something very important: a large userbase. But Craigstarter makes a good poin
by dgrin91 6y ago
My initial reaction to this was that this was dumb because Kickstarter gives you something very important: a large userbase.
But Craigstarter makes a good point -
> if you already have a community built up, and have communication channels in place (via a newsletter, for example), and already run an online shop, then Kickstarter can be unnecessarily cumbersome.
I'm sure there are lots who meet that criteria. Now I just need to build my newletter mailing list...
- debacle 6y agoFor certain types of funding, kickstarter could be seen as negative signalling.
- ValentineC 6y ago> But Craigstarter makes a good point - > if you already have a community built up, and have communication channels in place (via a newsletter, for example), and already run an online shop, then Kickstarter can be unnecessarily cumbersome. I think the above mainly applies for projects that are looking for minimum viable funding (for example, to fulfill a minimum order quantity). For projects that are looking to sell as much as possible, Kickstarter's value comes from the discovery they provide, including them emailing a user's followers whenever the user backs something.