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YouTube's killer feature is ability to INFLUENCE video discovery. There is no need for them ever, ever to care about being able to pay creators in a competitive
by Applejinx 6y ago
YouTube's killer feature is ability to INFLUENCE video discovery. There is no need for them ever, ever to care about being able to pay creators in a competitive way, when they can be paid (or simply needed) just to get the content out there and seen by an audience.
As long as they are YouTube they can capitalize on being the gatekeepers and there's no reason for them to care about becoming also the ticket-takers. There's also no need for them to try and kill Patreon to replace it: Patreon is taking pressure off of them and enabling them to enjoy the really useful part of their dominance, with no consequences to them. With Patreon out there, YouTube doesn't even need to care whether it seems like it pays creators or not.