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Think the summary from what I've read the past few days - It's established applebot is already used for Siri, but there is no general web search - Much commen
by ricardo81 6y ago
Think the summary from what I've read the past few days
- It's established applebot is already used for Siri, but there is no general web search
- Much commentary diverts to how poor Apple maps (is?) was.
- Google pay apple a handsome amount of money to be the default search engine on Apple devices
- If Apple were no longer to accept that payment, about 80% of people would still use Google anyway, given a choice [0]
- Googles high earnings per search means they can offer more than any other search engine, like Bing, DDG et al
- People would generally like more competition in the search space and Apple has the means to do it
- Anecdotally, there isn't a drop in replacement for a search default other than Google that would meet the quality requirements for end users. In this case, the only other alternative would be an Apple search engine.
- As per recent articles, there does seem to be more activity from Apple wrt applebot crawling and hiring
[0] https://spreadprivacy.com/search-preference-menu-research/ https://spreadprivacy.com/search-preference-menu-research/
- simonh 6y agoIf they get a choice with no silent default yes, but if the default is set for them and they have to go into preferences to change it the results are almost completely reversed. This is why Apple Maps is so heavily used on iOS. Most people don't know or don't care. In the first year after the launch of Apple Maps it hit over 65% of maps usage on iPhones in the UK, even though back then the UK maps were awful.