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Alternatively: Would people really switch back to Google if Apple changed the default search engine on iOS?

• jd20 6y ago
  If Apple Maps has taught us anything, probably not. But Apple would first need to pour an equally large amount of resources into web search, they way it did for Maps.
  • jfoster 6y ago
    The pay-off for doing so (ad revenue) is pretty huge. I'm surprised they have held off for so long.