4 ms·
This approach doesn't appear to be really smart. Actually more in the contrary. While it depends on the product in general you should definitely give students s
by runxel 6y ago
This approach doesn't appear to be really smart. Actually more in the contrary. While it depends on the product in general you should definitely give students some discount, or even free stuff (if those are licenses).
Couple of reasons:
* You can leverage your product because you can hook students to it. If it is any good they will become attached and will enforce it later in the workplace (this happens because students will spend time in your software e.g.; they will see this time as an investment – you should, too!) generating a magnitude more than you "lost" in providing the discount in the first place. If you don't do that you have scared those people off forever.
* If you don't give discount or free licenses, they will just get it from shady forums anyway ;) So you don't get anything.
* Generate a positive feeling towards your brand. So much underestimated effect. If you've once damaged the attitude you just can't regain it, seriously.
Last comment: Please don't use .edu addresses as a only verifaction.
There is a world beyond the US, and they don't use that.
- AlchemistCamp 6y ago> "Generate a positive feeling towards your brand." I try to do this by having a generous freemium model. To the best of my knowledge nobody in my space has put even 1/3 of the free content out onto YouTube. Hopefully not offering extra discounts the rest of my tutorials won't overwhelm that goodwill, but one never knows... Many experience entrepreneurs also tell me that a freemium model at all is a mistake. > "Please don't use .edu addresses as a only verification. There is a world beyond the US, and they don't use that." Thank you!