Where I see effort needing to be spent is an easily setup/usable/configurable video-conferencing package of sorts. A good product would have two things: 1) easy

Where I see effort needing to be spent is an easily setup/usable/configurable video-conferencing package of sorts. A good product would have two things: 1) easy to setup and scale video conferencing out of the box (like literally point at an aws account or k8s cluster and hit "go"), and 2) sdks for manipulating server-side rooms and client-side room/video appearance (but still the default rooms and default grids are in the box). These two things as a common toolkit would accelerate offerings that could decentralize the marketplace. I've seen jitsi offerings (scalable setup isn't as straightforward last I checked which admittedly was a long time ago), twilio (still someone else's servers), etc. I'm sure these toolkits are being worked on (heck I'm working on one), it just takes a bit of time for the players to catch up in a market that exploded overnight.