It's part of a wider trend I guess, by which US cars are just not popular in Europe. Ford is the exception, but (a) it is not super-popular in Europe, merely on

It's part of a wider trend I guess, by which US cars are just not popular in Europe. Ford is the exception, but (a) it is not super-popular in Europe, merely one of many brands, and (b) even then it seems to be different cars than in the US. Definitely you don't see the massive Ford pick-ups, and no Corvettes, Chevrolets etc. It's not as simple as nationalism, Japanese and Korean cars are definitely around. Not sure what the reasons are, perhaps a different approach/philosophy to car design? By that line, perhaps Tesla was popular so long as the European/Japanese competition was weak, but once that picked up, and better fitted the market expectations, it took over?