4 ms·

For some reason I feel really saddened by that. The management at Lego are the custodians of a significant cultural artifact. Really seems like they've lost the

• pmorici 6y ago
  LEGO went through a period of financial difficulty around the turn of the century. The pivot to more themed and licensed brand sets is one of the things credited to turning around the company. They still sell the basic stuff but they can’t survive on that alone.
  • strig 6y ago
    I imagine video games have eaten up a lot of the market for traditional toys like Lego.
    • burkaman 6y ago
      Probably, but Lego does have their own video games that do pretty well, and probably motivate some people to buy the real thing.
      • puranjay 6y ago
        Helps that the Lego video games are all surprisingly very good - far better than the standard for most cash grab themed games
• mumblemumble 6y ago
  I can say exactly why I feel saddened by that. I miss the Lego that did things like this. http://www.whatitisisbeautiful.com/1981-lego-ad http://www.whatitisisbeautiful.com/1981-lego-ad