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The better question is: Why isn't Apple charging? Because Facebook's users have migrated to mobile over the years. Facebook's users aren't advertisers (per se,
by JMTQp8lwXL 6y ago
The better question is: Why isn't Apple charging? Because Facebook's users have migrated to mobile over the years. Facebook's users aren't advertisers (per se, most people have a FB account), but surely some of Facebook's ad sales are done via iOS.
- unreal37 6y agoBecause creating an ad isn't a transaction, for one. It costs nothing to create an ad. I get billed at the end of the month based on clicks or views, and Apple has nothing to do with that. The ads might not even show on iOS.