“We have chosen sides, and we know that our partners value our commitment. We stand by them when it is convenient, and when it is not.” I think we will start t

“We have chosen sides, and we know that our partners value our commitment. We stand by them when it is convenient, and when it is not.” I think we will start to see this as a perspective and stated position more and more. Companies are waking up to left wing employee-driven cancel culture being generally poisonous, as it constantly defines arbitrary new thought crimes that are seemingly unpredictable and which almost any company or group could be "guilty" of. This makes partnering with explicitly SJ-focused organisations highly risky. Can any firm say for sure that they will still be welcome on Google Cloud next year (to pick a random example)? Yes? What if they're doing business with the US ICE? What if their service gets widely used by Trump fans? What if the CEO tweets unacceptable things? Some of these organisations are so in-hock to increasingly extreme minorities of employees that it's hard to say that a partnership is really safe, especially if you're only a small customer. By explicitly stating that Palantir will service customers whether (politically) convenient or not, they are not only re-assuring their existing customer base but in addition, putting a stake in the ground that partnerships with Palantir are robust and Twitter-proof. Importantly they recognise that this means "picking sides": that you cannot reach agreement or compromise with the sort of people who now dominate firms like Google, Twitter etc. No matter how much ground is given up they will always want more, because their demands don't seem to be rooted in any coherent political theory (critical theory not being such a thing). The other day unwoke.hr started going around. Its slogan is "Hire thinkers. Not activists". You're going to see more and more of that. Strong SJ/woke/BLM/etc type views are going to start shutting people out of career opportunities, as they will be associated with customer-confidence-killing demands and morale sapping internal conflicts.