Keeping 90% of a tiny pile of money is usually not a better deal than keeping 70% of a large pile of money. Cydia has existed for ages, and yet Apple's own App

Keeping 90% of a tiny pile of money is usually not a better deal than keeping 70% of a large pile of money. Cydia has existed for ages, and yet Apple's own App Store is still the undisputed market leader. I'm having trouble envisioning a scenario in which consumers lose here.