Yes, surveys are low quality. But personally I find that if they're well designed then you'll get more data out of them than you would a sign-up page. And there

Yes, surveys are low quality. But personally I find that if they're well designed then you'll get more data out of them than you would a sign-up page. And there are always plenty of people out there who are happy to do an anonymous survey, but not give you their email address. Sometimes that's the best data. You would miss that with asign-up page.