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Absolutely! Every minute spent on fine-tuning an ad SDK is a minute not spent on making the app better for paying customers. Most of these SDKs are not just dra
by gargs 6y ago
Absolutely! Every minute spent on fine-tuning an ad SDK is a minute not spent on making the app better for paying customers. Most of these SDKs are not just drag and drop, either; developers have to spend a lot of time configuring the attribution schemes and to update them periodically.
- nrjames 6y agoThere's a huge international market of potential app users that tolerate ads but would never pay to purchase an app. Even in affluent areas, many people balk at a $0.99 app but are totally fine with ads. This, of course, is the entire business model of Facebook, Instagram, etc. The billion dollar question is: how do you monetize non-paying users, at scale, without ads?