It’s imperfect, but probably the best possible way to gauge market potential. It’s going to depend upon what value your app provides, and to what type of mercha

It’s imperfect, but probably the best possible way to gauge market potential. It’s going to depend upon what value your app provides, and to what type of merchants. Kylies a bad example, since her dev team can presumably afford to build the specific custom features they need. Merchants in the $100K to a few million a month range aren’t likely to be able to afford much custom development, but won’t blink an eye at paying hundreds of dollars a month for useful apps. A $10k a month merchant might balk at spending a $100 a month on anything but mission critical apps, and a $1K a month merchant probably isn’t buying any apps. But when Shopify sales volumes are at least 5x Woo Commerce (more likely over 10x because I don’t believe Woos numbers), odds are Shopify is much bigger in every customer segment.