One of my friends built a PC into his dad's Threadripper box, inspired by this: https://www.anandtech.com/show/14473/spotted-at-computex-a-ryzen-pc-in-a-threadr

One of my friends built a PC into his dad's Threadripper box, inspired by this: https://www.anandtech.com/show/14473/spotted-at-computex-a-ryzen-pc-in-a-threadripper-retail-box https://www.anandtech.com/show/14473/spotted-at-computex-a-r... Remember, these things are targeted at a subset of an enthusiast market (and some HEDT stuff, too) and are mainly Halo products- and for many people, if they're paying $600 for a CPU, a nice box / unboxing experience is a quite nice touch.