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My biz partner would kill to have a 4-6% boost. If you're spending 100K+ a day on ads thats a significant ROI lift.
by Exuma 6y ago
My biz partner would kill to have a 4-6% boost. If you're spending 100K+ a day on ads thats a significant ROI lift.
- swyx 6y agothe tricky thing is attributing causality to random noise. if normal noise is +/-1%, then yeah sure 4-6% is legit. but if you get 4-6% variation normally, then its kinda hard to tell if the recommender is doing anything or not. ofc, if it persists over an extended period, then that's cool. im not saying this has no value, im saying people without a baseline (like me) have no idea how to assess this tagline and maybe there might be a better one to pursue.
- Exuma 6y agoAt high volume ROI is extremely consistent generally, but yes I imagine with lower volume stores it's much harder to determine that.