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He explained his view on this back in 2018: "There’s a rationale for this on console where there's enormous investment in hardware, often sold below cost, and
by moogly 6y ago
He explained his view on this back in 2018:
"There’s a rationale for this on console where there's enormous investment in hardware, often sold below cost, and marketing campaigns in broad partnership with publishers. But on open platforms, 30 per cent is disproportionate to the cost of the services these stores perform, such as payment processing, download bandwidth, and customer service."[1]
Low margins on hardware definitely does not apply to Apple (they famously have much higher margins on their devices than their competition), and the (paid) App Store exposure doesn't really match "marketing campaigns in broad partnership with publishers" either.
Not saying he's completely right, but I can see his reasoning and I don't think he's a hypocrite in this case.
[1]: https://www.gamesindustry.biz/articles/2018-07-31-30-percent-store-tax-is-a-high-cost-says-sweeney-as-fortnite-skips-google-play https://www.gamesindustry.biz/articles/2018-07-31-30-percent...
- pjmlp 6y agoTim apparently lacks experience with margins on J2ME, Symbian, Brew, Blackberry, Windows CE/Pocket PC.
- Apocryphon 6y agoPerhaps that's because he's concerned about mobile platforms where one can actually make money.