I have worked for some companies that were total failures and some that were global successes. Having been through the failures first, I was excited to see how

I have worked for some companies that were total failures and some that were global successes. Having been through the failures first, I was excited to see how the magic worked at a massively successful company, but to be honest the differences are more subtle than anyone would believe. The big successes were happy to do things that had been disastrous at other companies in my experience, and did not pay much attention to the things that the popular press considered the secrets of their success. As disappointing as it is to think this way, it’s much like explaining the weather or the stock market. I think people need a story, but both inside and outside the company we are just guessing why a company fails or succeeds.