Avinash Kaushik's stuff is great - http://www.kaushik.net/avinash/ http://www.kaushik.net/avinash/ And his books are also excellent - he's written "web analyti

Avinash Kaushik's stuff is great - http://www.kaushik.net/avinash/ http://www.kaushik.net/avinash/ And his books are also excellent - he's written "web analytics 2.0" and "web analytics - an hour a day"