4 ms·
I still firmly believe it was a marketing stunt by Apple.
by bnt 6y ago
I still firmly believe it was a marketing stunt by Apple.
- serf 6y agoyeah, me too , but the 'Apple Police' aspect of that marketing stunt left me with a negative impression -- so I guess it wasn't an all-around net good advertising wise.
- dylan604 6y agoTo what purpose? To get people talking about the newest version of the iPhone? Don't think this stunt was required for that.
- kosherbeefcake 6y agoI remember reading a conspiracy that the iPhone 4 was left at that bar, because Samsung was about to announce the latest Galaxy phone. Apple did this to take the wind out of their sails.
- rangibaby 6y agoTo paraphrase a famous quote: Apple are not that dumb, and not that smart.
- sneak 6y agoThe drunk engineer is my friend, it was his birthday, and it wasn’t a stunt. He was authorized to have the device out for testing, and brought it with him to his birthday at a beer bar. You know the rest of the story. Apple is entirely familiar with the Osborne Effect.
- ameen 6y agoI wanted to know what happened to him after that. Were there any repercussions? Is he still there?
- aYsY4dDQ2NrcNzA 6y agoHe is still there.
- sneak 6y agoI can’t give details as it isn’t my story to tell. He was not fired for it, as it was an honest mistake, and he stayed with the company for several more years.
- ameen 6y agoThank you, appreciate your response. I'm glad he wasn't penalized for an honest mistake. I've heard of folks citing policy and firing great employees, good to hear a happy end to the whole situation.
- fomine3 6y agoIIRC His LinkedIn is on public.
- docbrown 6y agoA marketing stunt that involved the police conducting a raid on Jason Chen’s home and then barring Gizmodo from future Apple events? Yeah, that’d be one hell of a PR stunt if it was.