Excellent, and often overlooked point here - "We made the visual design look a lot better in Internet Explorer." If you look @ general consumer market a huge s

Excellent, and often overlooked point here - "We made the visual design look a lot better in Internet Explorer." If you look @ general consumer market a huge share are still on IE. What's more striking for some of our clients is that an even huger share of BUYERS are on IE. EG - maybe 40% site traffic is IE, but 55% of their buyers are IE. Lesson is don't build in the what-you-use echo chamber - analyze your customer profile as it emerges and build for them.