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I've seen a bunch of these simple self-hosted log dashboards here on HN, but I don't think they directly compare with google analytics, which is just a much mor

by lxe 6y ago

I've seen a bunch of these simple self-hosted log dashboards here on HN, but I don't think they directly compare with google analytics, which is just a much more powerful and much much more complicated product. Not to say this isn't a great product, but it really isn't an alternative to GA.

slg 6y ago
I wonder how many users actually use those advance features. As someone who has only ever used GA to help provide insight into developmental priorities (i.e. not for marketing), this doesn't help too much. For example, this tells you the browser but it doesn't tell you the browser version. It tells you the device being used, but it doesn't tell you the resolution of that device. It tells you the country of your visitors, but it doesn't tell you the user's language. It tells you pages users visit, but it doesn't tell you the order in which they visit them. This isn't a criticism of Umami. It looks like a nice clean app that accomplishes what it is trying to do. But if this is all you needed from Google Analytics than that tool was overkill in the first place.
- mcao 6y ago
  Agreed, saying it's a one to one alternative to Google Analytics is probably a misnomer. I think a lot of people, myself included, used GA because there were no simpler alternatives and better overkill than nothing.
ggregoire 6y ago
Do you know any good resources to learn the intricacies of Google Analytics and its related marketing concepts?
- awavering 6y ago
  GA's paradigm is based on the Acquisition/Behavior/Conversion model championed by Avinash Kashik. His blog and Google's own courses are great starting points. https://www.kaushik.net/avinash/ https://www.kaushik.net/avinash/ https://www.kaushik.net/avinash/digital-marketing-and-measurement-model/ https://www.kaushik.net/avinash/digital-marketing-and-measur... https://analytics.google.com/analytics/academy/ https://analytics.google.com/analytics/academy/
corin_ 6y ago
Alternative doesn't have to mean it offers exactly the same - for example a bike is an alternative travel option compared to a bus.

by lxe 6y ago

slg 6y ago

I wonder how many users actually use those advance features. As someone who has only ever used GA to help provide insight into developmental priorities (i.e. not for marketing), this doesn't help too much. For example, this tells you the browser but it doesn't tell you the browser version. It tells you the device being used, but it doesn't tell you the resolution of that device. It tells you the country of your visitors, but it doesn't tell you the user's language. It tells you pages users visit, but it doesn't tell you the order in which they visit them. This isn't a criticism of Umami. It looks like a nice clean app that accomplishes what it is trying to do. But if this is all you needed from Google Analytics than that tool was overkill in the first place.

mcao 6y ago
Agreed, saying it's a one to one alternative to Google Analytics is probably a misnomer. I think a lot of people, myself included, used GA because there were no simpler alternatives and better overkill than nothing.

ggregoire 6y ago

Do you know any good resources to learn the intricacies of Google Analytics and its related marketing concepts?

awavering 6y ago
GA's paradigm is based on the Acquisition/Behavior/Conversion model championed by Avinash Kashik. His blog and Google's own courses are great starting points. https://www.kaushik.net/avinash/ https://www.kaushik.net/avinash/ https://www.kaushik.net/avinash/digital-marketing-and-measurement-model/ https://www.kaushik.net/avinash/digital-marketing-and-measur... https://analytics.google.com/analytics/academy/ https://analytics.google.com/analytics/academy/

corin_ 6y ago

Alternative doesn't have to mean it offers exactly the same - for example a bike is an alternative travel option compared to a bus.