I think you're over-generalizing. Most people with an iPhone do not care about side-loading apps. They may be ignorant, but they also do not care. The same reas

I think you're over-generalizing. Most people with an iPhone do not care about side-loading apps. They may be ignorant, but they also do not care. The same reason I am ignorant about the rules of NBA, or Cricket - I simply do not care. The power you're talking about (and the risk you're not talking about) are of no value to me.