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But I'm not sure that geography is the best way to segment & present music going forward? I live in Texas, but that doesn't mean I'm always in the mood for Texa
by toddmorey 6y ago
But I'm not sure that geography is the best way to segment & present music going forward? I live in Texas, but that doesn't mean I'm always in the mood for Texas music.
This will be interesting to watch—variations in music scenes around the world have made music rich and diverse, but most artists now (at least attempt to) launch to a global audience. In this new scenario, the diversity I think pulls from being able to gain traction without going through the traditional gatekeepers. There's also a lot more interesting fusion happening as artists are exposed to so many other artists worldwide.
I do agree with your larger point that centralcasting can make for boring playlists, so this product isn't for me. But I've also found that there are people who don't want to do all the effort of discovery and curation of their music—they just want to hit play and have a soundtrack for the day going. This feels like Apple trying to solve for that use case.
- reaperducer 6y agoI live in Texas, but that doesn't mean I'm always in the mood for Texas music. I'm not sure what "Texas" music is, even though I lived there for many years. Maybe you're interested in listening to rap music. Rap music on radio stations in Houston isn't the same playlist as rap music on a radio station in New York, or Paris. Rap is actually a great example of this, because rap is very geographic. Montreal, Paris, and even London have rap music that is vastly different from rap music in New York or Los Angeles or, again, Houston. What Apple could/should do is make regional flavors of its stations, rather than going for this "global" cliche. Then people from different places could learn about music from other places, even if it's the same genre.
- kjakm 6y agoThey do this based on shows. There's a show from New York, a few from London, some from LA, and then a bunch of artist-led shows. They're all run on a schedule so you can tune in to the ones you're interested in.
- dominotw 6y ago> I live in Texas, but that doesn't mean I'm always in the mood for Texas music. But you are not in mood for egyptian music either, so there is definitely some correlation between your location and type of music you like.