> Spell the name like a normal person. Twitter works because it makes logical sense, spelled as it sounds. Tumblr is hard to explain to a non-tech user — tell y

> Spell the name like a normal person. Twitter works because it makes logical sense, spelled as it sounds. Tumblr is hard to explain to a non-tech user — tell your Mom to go to Tumblr.com and see what she types in. Funny to read this example since Twitter used to be named "Twttr"! I guess they understood the problem soon enough!