I'm not surprised in the least. I've sat in multiple meetings with execs whose boards have told them, "We need to get into this AI game, it could solve all our

I'm not surprised in the least. I've sat in multiple meetings with execs whose boards have told them, "We need to get into this AI game, it could solve all our scaling problems!" Often both the board and the exec are clueless as to what AI is capable of or can offer their business specifically, they begin talking with vendors. The execs feel they need to show they at least made an effort, and these companies branding themselves AI are easily able to take advantage. They market their products as these complex decision-making/analytical systems, but most of them are either glorified reporting dashboards or just an integration point/pipeline builder for a set of services. The business buying this stuff doesn't need any of it to become more efficient, they are effectively spending the money to be able to generate the hype of saying, "We're in the AI space".