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I'm not sure what the "software" companies would gain from buying Canon or Leica that they don't already have. That said, you're also dismissing one of the big
by ehnto 6y ago
I'm not sure what the "software" companies would gain from buying Canon or Leica that they don't already have.
That said, you're also dismissing one of the biggest value propositions camera companies have, which is decades of physical user interface experience and developed hardware modularity. Phones absolutely do not replace good cameras for usability.
When travelling I take a mix of photos between my phone and camera, and when I need my camera it's irreplaceable, and when I don't need my camera, I use my phone. The phone is quick and easy, but the camera makes me a photo ninja and I get specifically configured shots quickly in a way I could never replicate with a phone interface.
- ponker 6y agoI think you're replying to the wrong comment. The software companies (Google and Apple) would buy Nikon and release a device that looked and operated like a Nikon FM3HP camera with a 24x36mm sensor, interchangeable lenses, and all of Apple's image processing tech onboard. You take the photo and in 2 seconds the image is in your iPhone camera roll. You get the picture-taking optics and ergonomics of the Nikon, the photo-processing AI magic from Apple/Google, and the picture-sharing immediacy of SMS/Instagram.
- ehnto 6y agoOh, I misunderstood your comment. I thought you meant for a Camera company to put their tech into a phone. You meant for software companies to put software into cameras.