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Apple, Not Amazon, Is the Largest Online Retail Force
- tantalor 6y agoNo. Purely digital goods & services (apps, video, games, etc.) are not "retail". Retail means "physical stuff".
- Someone 6y ago“Last year, the App Store’s apps (used on the iPhone) earned a staggering $519 billion in sales […] Apple tacks on an “Apple tax” of 15-30% to every penny its third-party apps earn from Apple customers in the app” I find it hard to reconcile those two numbers. Apple’s net income is about $60 billion (https://www.apple.com/newsroom/pdfs/Q4%20FY19%20Consolidated%20Financial%20Statements.pdf https://www.apple.com/newsroom/pdfs/Q4%20FY19%20Consolidated...). The hardware they sell has high margins, so it should bring in part of that $60 billion. The statements above seem to say they also get at least 15% of $519 billion, or $78 billion from their ‘tax’. If so, why isn’t net revenue a lot higher? What do I overlook? (Aside: Apple’s percentage is 15 or 30% of sale price, isn’t it? That would make the percentage they add 18 or 43%)