I don't think it's a fair comparison. Microsoft still dominates the exact same market they did before (desktop & laptop), with roughly the same market share. Wh

I don't think it's a fair comparison. Microsoft still dominates the exact same market they did before (desktop & laptop), with roughly the same market share. What you're describing is a new market bundled with the old market. "Consumer computing devices" is such a vague market. If you study markets at such a big scope something like Texas Instruments wouldn't even make a blip while if you're paying more careful attention you'll find they absolutely dominate the scientific calculator market.