4 ms·
> B) at what point do you think the $350+ million/year cash flow to Firefox will get cut off? I think there's at least 3 reasons why Google wants to continue f
by konaraddi 6y ago
> B) at what point do you think the $350+ million/year cash flow to Firefox will get cut off?
I think there's at least 3 reasons why Google wants to continue funding Firefox:
1. To get access to 200M+ users for their search ads
2. To have a competitor that helps Google make money and so Firefox can serve as evidence, that Chrome has competition and Google isn't trying to stomp out competition, in anti-trust cases.
3. To stop other search engines (e.g. Bing) from partnering with Mozilla.
If Google were to not renew the contract next time, then they take two risks:
1. What if a lot of former Firefox users switch to something other than Chrome?
2. What if someone continues funding Firefox so Google loses out on the additional reach for their search ads?
The benefit of cutting off the funding could be quickening Firefox's downfall and, perhaps, the bulk of Firefox users switching to Chrome.
I think Google will cut off the deal when the number of Firefox users drops enough for the risks to be negligible. Until then, Firefox will continue to slowly lose users and the bulk of those will switch to Chrome/Edge/Safari. I wonder what the breakdown is. I'd suspect the platform default largely dictates which browser a former Firefox user switches to.