2 ms·
Did we read the same article? Actually I think the guy is a marketing genius. Know a shop that caters to women, the entire sales floor is women. Always suspe
by rmason 6y ago
Did we read the same article? Actually I think the guy is a marketing genius. Know a shop that caters to women, the entire sales floor is women. Always suspected they might be killing it. Guys always say nobody ever goes there, but what they mean is no men ever do. Girls buy bikes too.
- AtlasBarfed 6y agoe-bikes are probably going to vastly expand the market of bikes for this guy's target demographics: women, casuals, and older people. They overcome a lot of the power problems with wind and climbing that make biking inconvenient for the less athletic. You can get around town without dripping in sweat at reasonable biking speeds. You can bike at good speed without back-straining aggressive postures. The Dutch are bike-crazy partly because of the amazing flat terrain they have, and e-bikes effectively flatten all terrain.