Doesn't matter if they understand it or not. It's the one and only barrier between you and malicious actors, or you and a monopolist. And oh look there's Google

Doesn't matter if they understand it or not. It's the one and only barrier between you and malicious actors, or you and a monopolist. And oh look there's Google, attacking the one thing that protects the world from their ownership of the web. People might not understand how a seat belt works, it's still there and we still use them.