>That's the entire problem. If a shopping mall was charging every store 30% of their revenue (not profit, revenue!), it would be very quickly going broke and em

>That's the entire problem. If a shopping mall was charging every store 30% of their revenue (not profit, revenue!), it would be very quickly going broke and empty. If the same were true for Apple, they would reduce the 30% fee to reverse the trend. The fact that the app ecosystem continues to be rich is a signal that either: 1) most developers are ok with this price to access Apple's "marketplace" of users, and/or 2) developers are irrational - you could always instead focus on Google's platform, which has more users. Revenue or profits is not a good indicator of market share at all, as then parent's BMW argument comes into play: just because you want BMW over Honda, because the owners of the former have more disposable income, does not make BMW a monopoly. >When Microsoft was playing dirty and abusing its market dominance... Microsoft's market dominance at the time is MULTIPLES higher than what Apple owns of the mobile OS market.