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Exactly. This is more for technical writing, not sales copy. That being said, a sales copy equivalent would be nice.
by 3dFlatLander 16y ago
Exactly. This is more for technical writing, not sales copy. That being said, a sales copy equivalent would be nice.
- Silhouette 16y agoA lot of sales copy could benefit from a more concise, factual writing style too. There's a mountain of research to show that people react negatively when they feel they're being played, yet advertisers continue to make obviously inflated claims and use meaningless buzzwords. :-(