4 ms·
Early Amazon: Shopping cart recommendations
- trickjarrett 16y agoThe title is unintentionally misleading, the post is about him implementing the recommended items feature for Amazon's shopping cart - not recommendations on shopping carts as a whole. The post is only marginal in terms of content, it's cool to hear an inside look but it doesn't reveal anything earth shattering - recommended items is a no brainer for an online retailer with enough sales data to implement it. And not implementing it is missing free money.
- ffumarola 16y agoIt may be a no brainer now, but there were obviously people of a different mindset when he introduced the feature.
- bryanlarsen 16y agoIt almost feels like we read two different articles. IMO it was a blog post arguing that "innovation comes from the bottom" and that a command-and-control company architecture was bad. The shopping cart thing was just the supporting anecdote.