> there is also value in convincing employees that they are benefiting society as welll: They work harder and above requirements without you having to pay them

> there is also value in convincing employees that they are benefiting society as welll: They work harder and above requirements without you having to pay them more, and they'll defend and advocate for their employer on social media for free. ;) Convincing one's employees of a particular perspective or belief has been a basic tactic of large corporations for decades. Tech culture disrupted this for a little bit, though.