Not that you are doing this but it is frustrating when people use this argument to justify the lack of value of some features for the general population, but th

Not that you are doing this but it is frustrating when people use this argument to justify the lack of value of some features for the general population, but this is just a "sell to the largest market" mentality. It fails to recognize the value of features that users must learn. This situation is often used to argue some features are unimportant when in fact the observation should be that there is a need for better product education. Cars, games, and computers in general are examples of products that improve in value more rapidly as users learn how to use them as apposed to trying to cater to the least knowledgeable users. Computer games in particular often do a good job of teaching users about features incrementally.