They aren't even being taken up by therapists charging more than her. They are being taken up by corporations providing online access to therapists for substant

They aren't even being taken up by therapists charging more than her. They are being taken up by corporations providing online access to therapists for substantially less than she charges. The consumer is actually benefiting. She charges $250 a session. Lets say she sees 6 patients per day generating $1500 gross revenue a day. She spends $20 a day in ads which works out to around 1.3% of gross revenues spent on advertising. That is an extremely low amount spent on advertising. The US Small Business Administration recommendation for businesses with revenues less than $5 million per year is to spend 7-8% of gross revenues on marketing.