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Whenever I see a viral based beta signup referral scheme, I start to wonder if they don't have faith in their app surviving and thriving on it's own merit. I p
by jschuur 16y ago
Whenever I see a viral based beta signup referral scheme, I start to wonder if they don't have faith in their app surviving and thriving on it's own merit.
I prefer to drag my friends/followers in when I've actually had a chance to see and play with the app, not when there's a pretty logo on the beta signup page.
- dcosson 16y agoI normally do too, but if there's a cool prize at stake I'll happily drag in 3 people on a splash page. Dropbox's +250MB incentive probably got me to invite more friends than I have to anything else (although they do have a great product that I probably would have told people about anyway). Not sure I agree with your first point. Sure, a truly revolutionary product (if those even exist) can gain users organically, but there's nothing wrong with trying to speed up that process. And for every one of those there are a hundred merely good products that can still be successful if marketed well.