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"Extinguish" is often not the case in this decade. It's all about capturing market share aka creating user lock-in.
by ex_amazon_sde 6y ago
"Extinguish" is often not the case in this decade.
It's all about capturing market share aka creating user lock-in.
- hedora 6y agoUser lock-in is how Microsoft has traditionally extinguished competition. Microsoft Office is an early example. I know zero people that switched to it because they liked its functionality or user interface. They switched because nothing else could open Office documents correctly. Eventually, everyone I knew switched to it (and many happily switched away decades later, once “as-a-service” competition cropped up, solving the compatibility problem).