I don't think they are too common in 20000 EUR cars yet, but they are continuously trickling down. A quick look shows that they are an option in Opel Astras th

I don't think they are too common in 20000 EUR cars yet, but they are continuously trickling down. A quick look shows that they are an option in Opel Astras that start at 21390€ (inc. 24% VAT plus 2000€ car tax) in Finland and under 20000€ in e.g. Germany, though. The median price of new cars is around 30000€ here. The most common models are Skoda Octavia, Toyota Corolla, Nissan Qashqai (all three start at around 24000€), of which Skoda Octavia is available with matrix headlights and the two others are not, if I looked correctly. Most people buy used, though - ~85% of car purchases are used cars. A quick look through used cars market at nettiauto.com seems to show that there are many Opel Astras with matrix headlights for sale starting at around 14000€, but not many others at those prices.