Yes. This deal is amazing. Snapchat and Twitter stock trade between $25-35B these days. To buy them, you’d need to offer a premium. Say close to $40B TikTok fo

Yes. This deal is amazing. Snapchat and Twitter stock trade between $25-35B these days. To buy them, you’d need to offer a premium. Say close to $40B TikTok for less than double that is an absolute steal. Not that even $100B would be an issue or fair price. Say Microsoft buys it for $80B. Even if TikTok peters out and Microsoft gets back half that in profits, they’ll benefit in other ways through that time and the remaining loss is the cost of taking a well calculated risk. There’s no downside to this deal at all if it will cost close to the rumored $60B price tag. To your point of competing in ads. They’ll still be far from FB and Google, but it should solidify them as a strong number 3 alongside LinkedIn, Bing, and their properties. Followed by Amazon before a drop off for Verizon, Twitter, and probably something I’m forgetting. Maybe Iac if including all their property spin offs (assuming they have stakes in them). A man can dream. This gives a tiny bit more potential for a Google Adsense competitor. Still waiting for FB and/or Microsoft to try it. Yep I remember Yahoo failing. I think Yahoo tried Analytics too. Wouldn’t mind Microsoft Analytics against Google’s (when you need an industry standard analytics to show traffic)