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Do you have a cite for this? Amazon, Best Buy, and Apple.com alone make up 42% of overall smartphone sales[0]. Verizon is the largest carrier, at only 11% of to
by Someone1234 6y ago
Do you have a cite for this? Amazon, Best Buy, and Apple.com alone make up 42% of overall smartphone sales[0]. Verizon is the largest carrier, at only 11% of total sales.
And internationally the picture is even worse for carrier channels.
[0] https://www.counterpointresearch.com/amazon-leads-online-smartphone-sales-channel-us-q1-2018/ https://www.counterpointresearch.com/amazon-leads-online-sma...
- legitster 6y agoThe article you posted is a good citation: > According to the latest research from the Counterpoint Smartphone Channel Share Tracker service, the share of the online smartphone channels grew to 12% share of the total US smartphone sales in Q1 2018. Despite US consumers being massive online consumers, brick and mortar establishments remain king when it comes to purchasing smartphones. >Carriers and national retailers have large store counts that they are leveraging to get consumers to physically touch and test high-end devices, so they know what they are buying. Stores also provide a better opportunity to up-sell accessories and insurance. Amazon makes up 42% of online sales, which is only 12% of sales overall. If you have ever been inside of a Verizon or AT&T or T-Mobile store, you would be interested to see how their selections compare.