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> Does that mean monthly recurring payments? Usually yearly should be fine, however, monthly would reduce customer anxiety (not sure if thats very relevant for
by corty 6y ago
> Does that mean monthly recurring payments?
Usually yearly should be fine, however, monthly would reduce customer anxiety (not sure if thats very relevant for B2B) but increase possible administrative overhead on your side.
> What's a good fixed term, maybe one year? Or a few years?
Longer than your usual recurring term. I'd say 2 to 5 years. The right term depends on the overall cost of that package: you should price them below the next-higher aforementioned cliff of course. If you usually offer yearly $20 contracts, and you have determined a typical cliff to be at $50, you could offer a 3year package for $49.
Also consider other factors: you might not want to support a version for the whole fixed term. And you definitely don't want to sell anything perpetual or semi-perpetual.
- cutemonster 6y agoThanks for the help