> Why should non speakers of a certain language invest money and/or time on a language its own people don't even invest in? Because rational choices at an indi

> Why should non speakers of a certain language invest money and/or time on a language its own people don't even invest in? Because rational choices at an individual level do not necessarily align with rational choices at a social collective level. "Meditations on Moloch" is a good read on this topic. You can easily see how collectively the language diversity is positive, but individually it kinda makes sense to bet for the biggest language instead. And to be fair, there's a lot of people investing in their own languages, just not enough, or not with enough power.