Ben, listen to your users and your heart. Competition is great as it validates a space and with a product like yours, there is more than enough room for other p

Ben, listen to your users and your heart. Competition is great as it validates a space and with a product like yours, there is more than enough room for other players. Best book to read for positioning yourself is Obviously Awesome by April Dunford. While you think Mailbrew is the competition, the real competition is “not doing anything”. As someone also mentioned, competition means there’s a need and may make it easier for people to understand what you’re doing. Every loves to harp on what makes you unique and sets you apart but do your users even know if any of your competitors even exist? Highly recommend April’s book. As she puts it well, feature-rich might be considered complex, bloated while less features make it simple, elegant. It’s all in the messaging.