Companies aren't simply balking at the price to be a part of E3. More than anything, they don't want to be a part of a conference that has gone from 80,000 par

Companies aren't simply balking at the price to be a part of E3. More than anything, they don't want to be a part of a conference that has gone from 80,000 participants with a crazy cool atmosphere to a crowd of 4,000 journalists and industry insiders. E3 has destroyed itself. It's ridiculous.