4 ms·

The name is going to be the first thing many people see, well before finding out the name has roots in another language or culture. We can talk about how peopl

The name is going to be the first thing many people see, well before finding out the name has roots in another language or culture. We can talk about how people should act, but the simple fact is a Swedish developer releasing SkrappostSlut or a Chinese developer releasing NiggaApp are probably not going to get a lot of traction in English markets and I’d expect similar issues the other direction. If those markets are important to your business, it’s probably wise to at least be aware of these sorts of issues.

ThrowawayR2 6y ago
A real-world example would be the Japanese university that changed the official English translation of its name to Kindai University; it's original name, using a direct transliteration, was Kinki University which apparently caused awkwardness. https://www.japantimes.co.jp/news/2016/04/01/national/japans-kinki-university-changes-name-silence-jokes/ https://www.japantimes.co.jp/news/2016/04/01/national/japans...
- mci 6y ago
  There is also the Bonerowski Palace hotel in Krakow, formerly known as the Boner Palace.
- rapnie 6y ago
  Mitsubishu Pajero --> means Wanker in Spanish.
- riidom 6y ago
  wix.com reads as jerkoff.com in german
vishnugupta 6y ago
Skoda Laura, a premium sedan was launched a decade or so ago in India. It was too late for the geniuses to learn that “laura” means dick in Hindi, a widely spoken language in northern parts of India.
deleted 6y ago
[deleted]