Nvidia is making a play for the data center business not the desktop business. Especially with its Mellanox acquisition, Nvidia wants to build high performance

Nvidia is making a play for the data center business not the desktop business. Especially with its Mellanox acquisition, Nvidia wants to build high performance data centers (they have GPUs and networking but need CPUs since most computing is general purpose). I doubt that they'll succeed though since they don't have the software layer to provide the 'private cloud' that they are looking to build.