Here are the working proposals for the privacy-safe replacements for 3rd-party cookies on web. This conversation has been happening in public for over a year. M

Here are the working proposals for the privacy-safe replacements for 3rd-party cookies on web. This conversation has been happening in public for over a year. Mobile will likely follow similar solutions, but Apple accelerated the timeline of IDFA deprecation and caught the industry off guard. https://github.com/w3c/web-advertising https://github.com/w3c/web-advertising